Building a Nature Crime Communications Network

There are a broad array of actors working to tackle myriad dimensions of nature crime. Individually these organisations are doing intensive investigative, technical, legal, and other types of work that offers critical information, insights, and potential solutions to nature crime. Yet there is a general lack of coherence and coordination across this global community of civil society organisations (CSOs) with respect to communicating about their important work.

The Nature Crime Alliance Secretariat convenes a working group aimed at addressing this challenge. The ‘Building a Nature Crime Communications Network’ consists of several Alliance members and aims to elevate the issue globally and create increased alignment on messaging.

Aims of the working group

Increase coordination: Establish mechanisms and systems for members to share information about planned communication activities, best practices, and contacts

Support and amplify members’ efforts: Create a shared framework to measurably increase visibility and uptake of the outcomes and outputs of Alliance member organisations’ and others’ work on nature crime across the media and digital landscape

Develop new assets: Draw upon the respective work of members to collaboratively generate compelling case studies and real-world examples of nature crime impacts and solutions that can be used in a coordinated communications campaign

Collaborate on campaigns: Develop and collectively implement a communications campaign that raises awareness of the drivers and detrimental impacts of nature crime and the need to counter them, while highlighting effective solutions and the ways in which Alliance members and other key actors contribute to their development.

Contact

This working group is chaired by Andrew Marshall, Chief of Communications and Marketing at World Resources Institute. Enquiries can be directed to Luke Foddy, Communications Manager, Nature Crime Alliance, at: luke.foddy@wri.org